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Creating Products

Transform your activities into products that can be sold in the ClaryNext marketplace. This guide covers product creation, configuration, and optimization.

Product Types​

Single Activity​

One activity as a product:

  • User purchases, gets lifetime access
  • Most straightforward option
  • Good for standalone content

Activity Bundle​

Multiple activities together:

  • Related activities packaged
  • Discounted vs. individual purchase
  • Users get all activities

Series/Course​

Sequential activities:

  • Progressive curriculum
  • Prerequisites enforced
  • Certificate on completion

Service Package​

Activities plus services:

  • Mentoring sessions included
  • Custom elements
  • Higher value offering

Creating a Product​

From an Existing Activity​

  1. Open your activity in the designer
  2. Click Publish or Create Product
  3. Choose product type
  4. Configure product settings
  5. Submit for review/publish

New Product from Scratch​

  1. Go to Commerce > Products
  2. Click New Product
  3. Select product type
  4. Create or select activities
  5. Configure and publish

Product Configuration​

Basic Information​

Product Title

  • Clear, descriptive name
  • Include key benefit
  • Under 60 characters recommended

Short Description

  • One-line summary
  • Appears in listings
  • Focus on outcome

Full Description

  • Detailed product information
  • What's included
  • Who it's for
  • What they'll achieve

Media​

Thumbnail Image

  • Primary listing image
  • Recommended: 800x600px
  • Eye-catching and relevant

Gallery Images

  • Additional preview images
  • Screenshots of activity
  • Show what users experience

Preview Video

  • Optional but recommended
  • 1-3 minute overview
  • Show the value

Categorization​

Category

  • Primary category assignment
  • Determines where listed

Tags

  • Searchable keywords
  • Add relevant terms
  • Improve discoverability

Content​

What's Included

  • List of activities/components
  • Estimated duration
  • Features and benefits

Prerequisites

  • Required prior knowledge
  • Previous activities needed
  • Technical requirements

Learning Outcomes

  • What users will achieve
  • Skills they'll gain
  • Results they can expect

Writing Effective Descriptions​

Product Title Best Practices​

Good Examples:

  • "Confident Communication: The DEAR MAN Method"
  • "Weekly Goal Review: 15-Minute Clarity Session"
  • "New Manager Toolkit: First 90 Days"

Avoid:

  • Generic titles ("Communication Activity")
  • Overly long titles
  • Unclear value proposition

Description Framework​

Hook — Grab attention

Struggling to set boundaries without damaging relationships?

Problem — Acknowledge the challenge

Many of us know we should set boundaries but don't know
how to do it without conflict.

Solution — Your product

This activity teaches you the proven DEAR MAN technique
used by therapists worldwide...

Benefits — What they'll gain

After completing this activity, you'll:
- Know exactly what to say in boundary situations
- Feel confident having difficult conversations
- Maintain relationships while protecting your needs

Call to Action — Next step

Start now and have your first successful boundary
conversation this week.

Pricing Your Product​

Pricing Strategy​

Consider:

  • Value delivered to user
  • Comparable products
  • Your expertise level
  • Target audience budget
  • Your revenue goals

Price Points​

Common ranges:

  • Simple activities: $10-25
  • Comprehensive activities: $25-50
  • Bundles/courses: $50-150
  • Premium programs: $150+

Free Products​

Reasons to offer free:

  • Lead generation
  • Build reputation
  • Sample your style
  • Community contribution

Discounts​

Set up promotional pricing:

  • Launch discounts
  • Bundle savings
  • Seasonal sales
  • Coupon codes

Learn more about pricing →

Product Preview​

What Users Can Preview​

Configure what's visible before purchase:

  • Full description always visible
  • Optional: First few steps
  • Optional: Table of contents
  • Sample content/screenshots

Preview Best Practices​

  • Show enough to demonstrate value
  • Don't give away the full product
  • Build curiosity
  • Demonstrate quality

Product Review Process​

Submission​

When you publish:

  1. Product enters review queue
  2. ClaryNext team reviews
  3. Feedback provided if issues
  4. Approved products go live

Review Criteria​

Products are checked for:

  • Content quality
  • Policy compliance
  • Technical functionality
  • Accurate descriptions
  • Appropriate pricing

Timeline​

Typical review time:

  • 1-3 business days
  • Longer during high volume
  • Expedited for established vendors

If Rejected​

If your product needs changes:

  1. Review the feedback
  2. Make required changes
  3. Resubmit for review
  4. Usually faster second review

Managing Products​

Product Status​

Draft

  • Work in progress
  • Not visible to public
  • Can edit freely

In Review

  • Submitted for approval
  • Awaiting review
  • Limited edits

Active

  • Live in marketplace
  • Can be purchased
  • Updates possible

Paused

  • Temporarily unavailable
  • Existing customers keep access
  • Can reactivate anytime

Archived

  • Removed from marketplace
  • Existing customers keep access
  • Can be restored

Updating Products​

Make changes to live products:

  1. Open product in Commerce
  2. Edit as needed
  3. Save changes
  4. Updates apply immediately
note

Significant changes may trigger re-review.

Product Analytics​

Track performance:

  • Page views
  • Conversion rate
  • Revenue
  • Reviews and ratings

Learn about analytics →

Bundles and Series​

Creating a Bundle​

  1. Go to Commerce > Products
  2. Click New Bundle
  3. Add activities to include
  4. Set bundle pricing
  5. Configure bundle details
  6. Publish

Bundle Pricing​

Typically discount vs. individual:

  • 20-40% off individual total
  • Makes bundle attractive
  • Increases average order value

Creating a Series​

  1. Create activities in sequence
  2. Set prerequisites
  3. Create series product
  4. Configure completion certificate
  5. Publish

Series Benefits​

  • Progressive learning
  • Higher completion rates
  • Premium pricing justified
  • Clear learning path

Optimization Tips​

Increase Conversions​

  • Strong title — Immediate value clear
  • Quality images — Professional appearance
  • Compelling description — Focus on benefits
  • Social proof — Reviews and testimonials
  • Appropriate price — Value-aligned

Gather Reviews​

  • Ask satisfied users to review
  • Respond to all reviews
  • Use feedback to improve
  • Showcase reviews prominently

Iterate Based on Data​

  • Review analytics regularly
  • Test different descriptions
  • Adjust pricing if needed
  • Update based on feedback

Next Steps​